A St. Louis-based collaborative involved in the production and promotion of innovative charity and social events that fuse art, music, fashion, film, media, and technology. Synergy is unique in that significant portions of the net proceeds from most Synergy events (up to 100%) benefit charities in the St. Louis area. In addition to raising funds for local charities, Synergy assists in the region's efforts to attract and retain young professionals by showcasing the vibrant cultural and nightlife scenes in the local area, providing education about local volunteer and donation opportunities, and encouraging interaction between the different genres of the arts, cultural, and entertainment communities. Synergy's past events have included:
A Bebe fashion show featuring the brand's summer collection and a performance by DJ Micro. A portion of the proceeds will be donated to the Ronald McDonald House. (5/17/02)
A concert headlined by BT, the DJ/producer whose works include the soundtracks to "The Fast and The Furious" and "Go" and production work for Madonna and NSYNC. (5/3/02)
The exclusive Midwestern stop on the LAZY DOG (Ben Watt of Everything But The Girl and Jay Hannan) world tour. This event was held at Velvet nightclub in conjunction with Metropolis, a local civic organization involved with creating an environment in the City of St. Louis that attracts and retains young people.
The exclusive U.S. premiere of Moby's "Play: The DVD" held in conjunction with V2 Records and the St. Louis Aces. The premiere was integrated into an ice-cream social themed event that also included a live auction, gelato drinks, complimentary ice cream, and live DJs.
An official Moulin Rouge movie opening weekend party held in conjunction with Twentieth Century Fox featuring modern can-can dancers, acrobats, film-inspired dance music, a dessert and wine bar, and "Moulin Rouge" giveaways. A portion of the proceeds were donated to Operation Food Search.
The official Monsoon Wedding movie opening weekend party held in conjunction with USA Films featured Bollywood bhangra music, Indian wedding-themed decor and food, and movie-related giveaways.
A premiere screening and preview party for Vanilla Sky. This event, held in conjunction with Paramount Pictures, featured Tom Cruise autographed giveaways, a tapas appetizer bar, customized film visuals, and movie-inspired music.
The first U.S. listening party for the new Bedrock EP Beautiful Strange held in conjunction with Pioneer Records.
A benefit for the Starbright Foundation at St. Louis Children's Hospital that featured unique carnival performers (fire jugglers, breakdancers, sports acrobats, etc.), music from nationally-known DJs, DKNY fashion displays, and ice sculpture art.
A benefit for Operation Food Search that featured a Kenneth Cole fashion show and artwork by the local art collaborative SEEN.
Recent feature article in STLToday.com about Synergy